What makes us different


1. We are data driven.        

Recommendations rooted in consumer + shopper insights. We thrive on working with data and boiling it down to what matters, utilising and referencing this throughout our work process to drive meaningful differentiation, product trial that works and smart(er) retail engagement. 


2. We've done it before.  

Our expertise spans Brand, Shopper, Category and Operational Management with over 20 successful product launches (95%) meeting turnover targets in year 1. have aunderstand that impacts and implications of strategic decisions on key business levers so.


3. We guarantee results.    

For retail startups, early wins can make or break a brand. Accordingly we quote for project completion rather than time; additionally we work with clients on a partial commission basis so that efforts are intrinsically linked to project success.  


4. Specialists at every stage.    

Professional execution from insight to production. We have on-going relationships with a list of professional suppliers and include them in our team, with the same quality of delivery. 


5. We are decision-maker friendly.     

Decision making traceability.  We are tenacious with ensuring each step of the process ladders directly from brief to execution. This arms founders and with the confidence that plans address the challenges identified, plans are on brief and that decision making is defendable to external stakeholders. 


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